Headshots + Personal Branding — What’s the difference? Really, it has everything to do with how you want to use your images. Do you want to update your profile picture and business card - and that’s it? Then a simple headshot will be perfect. Do you utilize a website that has a “about you” page? Do you blog? Do you update your social media frequently? Are you in publications? Is your Instagram different in any way than your Facebook? Do you have multiple businesses? Do you have more than one purpose for your images? If you answer any of these questions with a yes, then personal branding is what you want! Branding is simply curating a look that communicates the message you intend and is recognizable as YOU to your public and customers, but is somewhat varied so that you can keep things fresh and utilize your multiple images.

There are no rules - your image is YOU. Make sure that it's one that you are proud of!